The promise we make

At Ivy, we believe that doing right shouldn't be complicated. Our customers want comfortable, beautiful quality clothing that fits well, feels amazing and doesn't compromise their values. Every thread of our story, reflects our commitment to people and planet over profit. From our Portuguese factory partnership, who, like us, prioritise innovation, creativity, ethics, sustainability and social responsibility, to our GOTS-certified organic cotton.

Beyond fast fashion

We're part of the ethical fashion movement responding to a simple truth: the industry can do better. While fast fashion continues to pollute and exploit, we've chosen a different path. We prioritise transparent supply chains and ethical practices at every stage, not because it's trendy but, because it's right.

"Ivy is proud to champion a more ethical and sustainable approach to fashion."

Designed in the Cotswolds, made in Portugal

Our manufacturing partner isn't just a supplier, they're part of the Ivy family. This Sedex-approved, GOTS and GRS certified factory shares our values completely: fair wages, excellent worker welfare and genuine environmental stewardship. As an independent business, we have the freedom to choose partners based on values, not just costs. While many brands choose cheaper options, we choose better ones.

Organic cotton that cares

Every Ivy piece is made from GOTS-certified organic cotton that requires 91% less water and 62% less energy than conventional cotton. Grown without pesticides or harsh chemicals, it's kinder to the earth and gentler on your skin, saving 1,982 gallons of precious water per t-shirt while delivering the incredible softness and comfort Ivy is known for.

Crafted for Longevity, made to matter

Our commitment to slow fashion runs deeper than materials, it's about creating pieces so well-made and thoughtfully designed that you'll treasure them for years. We encourage customers to style their existing Ivy pieces in new ways, proving that true sustainability isn't about buying more, it's about buying better and making it last.