Explore my personal edit of comfortable wardrobe staples that I'm living in this season (and every other season after that!). I'm committed to providing stylish, busy women - like me - with high-quality, everyday staples because I believe that everyone deserves to feel confident and comfortable in their clothing - effortlessly.
Sally McLaren, Founder of Ivy
My work staples

For work, I want to balance comfort with classic style. I reach for an oversized tee like
Orla, paired with a blazer and pumps for day-long, office comfort.
When the quality of my tee speaks for itself, the rest of my outfit feels polished and professional.
My holiday staples

When it comes to summer holidays, I look for lightweight, versatile pieces that give me just enough coverage when I need it most.
This is our new Emma dress which we'll be launching later this summer! Emma's designed to be the easiest dress to throw on - to take you from plane to pool, to beach bar, and beyond. We can't wait to share Emma soon!
My weekend staples

On the weekend when I'm relaxing at home or out-and-about with family, you'll find me wearing wide leg or barrel jeans with one of my favourite stripes, like
Nora.
Watch me show
Nora in three sizes, showing how when it comes to size it's all about personal preference.
My girls' night staples

I love to get (slightly) dressed up for nights out with friends, but I still need to feel like me.
While I love a satin slip skirt, I choose to pair it with a quality tee in a longer length, like
Thia, for coverage and balance across my outfit.
My festival staples
And finally, I find for summer festivals, I reach for the ultimate easy-wearing dress,
Megan.
I can dress Megan up with accessories and a jacket or sweatshirt, knowing I'll feel comfortable and effortless all day long.