Reel Story

IVY
IVY
Reel Story

I recently shared an Instagram reel showing all of the issues with my t-shirts before Ivy t’s existed. Firstly, all of the t-shirts that I wore in the reel were my current size when I first bought them and as you'll see they are all considerably smaller after washing due to shrinkage.

Poor cut, unflattering sleeves, short length, mishapen after washing, pilling fabric, detail for the sake of it...the list goes on.

No wonder I felt so uncomfortable and unconfident when I wore them. I am annoyed that over the years I have spent so much money on poor quality t-shirts that didn’t last, leading me to buy more of the same that also didn’t last - what a waste! 

I needed Ivy t-shirts in my wardrobe and my life. My t-shirt collection now looks considerably better and is full of soft, comfortable goodness that I literally turn to and rely on every single day.

WATCH THE REEL